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Loss Of Sales To Sears Hits Escalade
OCTOBER 20, 2005 --
Escalade Sports' 3Q net sales declined 17% to $49,736,000, putting YTD net sales at $92,326,000, a 12% decline. Lower sales to Sears account for the entire shortfall as a result of its new strategy to enhance profitability by eliminating lower margin products, increasing margins, and reduced media promotions, all of which directly impacted Escalade.
Within other channels of distribution, Escalade has experienced mixed results with declines in sales to sporting goods chains roughly offset by increases to specialty retailers.
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President & CEO: Michael
Editors note: On October 12, after this interview
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Sporting goods industry
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3Q Inc.
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SPORTING GOODS
goods chains
media promotions
specialty retailers
net sales
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